Newsletter Value
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Our Greatest Assets

Our fourth Newsletter just dropped. The focus this week .. People!

Hamid Ulukaya - founder and CEO of 'Chobani Yoghurt' presents his plan - 'the anti-CEO playbook'. A fascinating journey through the early days of the company - and how it's success can be reduced to .... people!

Secondly, A reminder that when you build systems and make changes in your organization, it's

Finally, for a while now, I have been writing about why we should stop using the word 'Content' to describe our ”book, novel, short story, article, white paper, promotional piece, advert, painting, sculpture, song, opera, photograph …. you get the point.

This week Om Malik and Khoi Vinh have both written about that very topic. Personally delighted if finally this message is catching on and gettingg through.

As long as ‘we the creators’ fall into the trap of using ‘their’ words to describe our work, our soul, our passion, our beliefs as ‘content’, then our work will continue to be viewed as ’free - to - cheap - to - low - cost, homogenized, non differentiated, interchangeable fodder’.

John Philpin - People First

People First
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The American Dream

All that is needed ... just three minutes of your time. A little more 'political' than the usual People First posts ... George Carlin - Life Is Worth Losing.

Released January 10, 2006
Recorded November 5, 2005, Beacon Theater, New York City, New York

Thirteen Years Ago ... needless to say - nothing has changed, other than more people are aware ... hoping that this will make even more people aware ... and then we do something about it.

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The Second Innings Of The Internet

“Moral leadership means truly putting people first and making whatever sacrifices that entails,” said Seidman. “That means not always competing on shallow things and quantity — on how much time people spend on your platform — but on quality and depth. It means seeing and treating people not just as ‘users’ or ‘clicks,’ but as ‘citizens,’ who are worthy of being accurately informed to make their best choices. It means not just trying to shift people from one click to another, from one video to another, but instead trying to elevate them in ways that deepen our connections and enrich our conversations.”

Dov Seidman, CEO of LRN

via Thomas Friedman

... makes total sense to me. What we have today is the total domination of the online world by old school, old power, old values corporations - and people be damned. That is why we started People First - and interesting to see ourselves at the intersection of organizations and issues like The Indie Web and Internet Identity amongst others.

But if you think about issues like Ad Tracking, Profiling, Big Data, Walled Gardens, Data Warehouses, Self Sovereignty, Data Ownership, Net Neutrality, POSSE, longevity - you can complete the list as well as I can ... the entire push and narrative today is to the benefit of the large corporation and the detriment of 'we the people'.

By the way - if you want to see indie web in action - is running on - a nascent but emerging micro blog environment that is just part of this particular persons war chest of tools to take back the internet for people. More of this to come in future posts.

As I have said for many years - "I am my own system of record".